good_packaging
Package Design Award

“Ikitel Series”

“Ikitel Series”

Yakult Honsha Co., Ltd.

Considering not only the users but also natural resources and the environment, we have designed a gentle, simple and waste-free cosmetic package. The outer box can be recycled as corrugated cardboard as a non-woven fabric made of paper pulp has been applied on the inner surface to protect the products from vibrations during shipping. With print on the surface, a natural and simple world view with craft-like materials without impairing design has been conveyed. Also, there is a locking mechanism at the top of the box to provide assurance that the box has not been opened.

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