good_packaging
Food Packaging Award

“Ponzu” Sauce Bottle

“Ponzu” Sauce Bottle

EIGHT BRANDING DESIGN

A special bottle with freshness keeping properties has been firstly developed in Ponzu sauce market. An image to show freshness of the product is applied on the shrink label which covers the bottle to convey the selling point of the product, “Nama,” which literally means ‘freshness.’ To enhance the status and value of “Ponzu” items, the product has been developed aiming at the establishment of new standard.

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